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Course Highlights

  • Segmentation is a widely used technique for dividing data into sub-groups.
  • Market segmentation which is a specialized case of segmentation that helps in improving marketing efforts and efficient resources planning to reach the most valuable audiences and achieving desired business goals.
  • These are popular courses sold by Analyttica across the globe.
  • Certificate by Analyttica on course completion.
  • FutureSkills Prime badge that can be added to your LinkedIn profile.
  • Skill Type

  • Course Duration

  • Domain

  • GOI Incentive applicable

  • Course Category

  • Nasscom Assessment

  • Placement Assistance

  • Certificate Earned

  • Badge Earned

  • Content Alignment Type

  • NOS Details

  • Mode of Delivery

Course Details

Learning Objectives

What will you learn in Concepts and Application of Objective and Subjective Segmentation course?

This course is designed for individuals who want to learn the art of supervised and unsupervised segmentation. At the end of this course, you will have a clear understanding of scenarios in which subjective or objective segmentation is to be applied and evaluated.

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Reasons to enrol

Why you should take Concepts and Application of Objective and Subjective Segmentation course?

Through an experimental hands-on approach, the course will take you through the following concepts of objective and subjective segmentation and various techniques used in building it-

  • Hierarchical clustering
  • Non – Hierarchical clustering
  • Decision tree
  • Naïve Bayes Classification
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Ideal Participants

Who should take Concepts and Application of Objective and Subjective Segmentation course?

Any enthusiast in Data Analytics can take the course.

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Curriculum

Curriculum

The course is divided into 2 major modules containing:

  • Total 6 Practice data cases to apply the knowledge gained to solve business problem using real data
  • Total 4 Quizzes that will help you to validate your knowledge
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skills and tools

Tools you will learn in Concepts and Application of Objective and Subjective Segmentation course

Analyttica TreasureHunt® LEAPS Virtual Lab

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