Course Highlights
- Learn to manage a product, test the prototype, get 1st hand genuine feedback and launch it to the market.
- Certificate by Global Gyan on course completion
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Skill Type
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Course Duration
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Domain
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GOI Incentive applicable
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Course Category
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Nasscom Assessment
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Placement Assistance
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Certificate Earned
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Content Alignment Type
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NOS Details
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Mode of Delivery
Course Details
What will you learn in Product Lifecycle Management course?
- Innovating a new product
- Communicating the product
- Optimizing the marketing mix
Why you should take Product Lifecycle Management course?
In this course we will learn to manage a product at different stages of its growth lifecycle- what strategy needs to be adapted, how to test the feasibility of the prototype, getting 1st hand genuine feedback and launching it to the market.
Who should take Product Lifecycle Management course?
- Team Leads
- Project Managers
- Delivery Managers
- Product Managers
- All Managers and aspiring professionals who wish to lead
Curriculum
- Product ideation
- Writing a concept note
- Market research
- Managing a new product development
- Communication Plan
- Communication concept
- Launch sales plan
- Diagnosing and correcting a new product launch
- Revenues for marketing mix
- Launching new products under the same brand
- Product line management
- Managing product in declining category
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