AI in Conversion Rate Optimisation

This pathway is designed to help you begin your learning journey on AI in Conversion Rate Optimisation

After completing this Pathway, you will:

1. Learn how to improve conversion rates by optimising user actions on websites and apps
2. Master creating and testing multiple variants to continuously improve content and conversion rates
3. Use AI-powered chatbots to provide real-time, personalised support, enhancing conversions and reducing friction
4. Leverage AI to automate content and advertisements placements, driving higher conversions and improving ROI
5. Optimise sales strategies with AI to streamline lead generation, outreach, and conversions