Sales-Assisted Growth: Converting Free Users into High-Value Customers

In this pathway, you will learn how sales-assisted growth converts free users into high-value customers by using product signals, PQLs, routing, messaging, and playbooks that align product-led adoption with targeted sales outreach.

After completing this Pathway, you will be able to:

• Explain PQL signals to prioritise sales outreach
• Design assisted conversion playbooks across funnel stages